Identity
Custom Logotype
Print Design
Digital Design
Web Design
I had the opportunity to develop a complete brand identity system for Dwell’s first Open House tour than ran across IRL to URL. We’re talking everything from a custom type logo to a tour booklet, swag, signage, social, digital, and more.
Guests got the chance to tour 4 architecturally stunning homes around Los Angeles—kicking off at the iconic Hollyhock House and exploring three other contemporary masterpieces. Each stop had color-coded signage that matched their spreads in the booklet, so visitors could easily follow along on their journey.
Branding + Design: Mory Men